The power of video is clear. It’s the most cost effective way to reach your customers. From the ones that support you to the ones that are looking for you. Social media has taken the marketing game to a new level by allowing anyone to promote themselves or their company to a large group of people without breaking the bank.
From testimonials, mini documentaries, educational episodes, product commercials, company updates, fundraising, staff recruitment and event coverage, video can provide your viewer with insight to who you are and what you do.
Having customers, client or partners you’ve worked with speak on camera about the positive experience they’ve had with you helps new people that don’t know you feel at ease with interacting with you or your buisness.
Small profiles on yourself, your team or your customers helps build community. The viewer is able to get to know the person they’re watching and creates a bond. That bond will help bring people together.
Scheduled episodes where you give the client valuable information will help you reach people that are looking for what you have to offer.
Making a commercial for your product has never been easier. If you have a budget you can make a broadcast ready commercial that will get your customers excited about your service or product.
Let viewers know what is going on with your company.
Raising awareness can be hard. How do you let a large number of people know that you’re looking for their help. Are you going to call everyone you know? Or would you do it the efficient way? The way to reach a large number of people. Now your getting the hang of it.
Looking for the right employee? Show people what it’s like to work there. Work with you, their employer. You can get a lot out about the community you want to create by attracting people who vibe with the company’s ideology.
Sporting Event, Keynote Speaking, Entertainment. If these are just a few of the projects you’d like covered, consider capturing them on video. Looking to do a documentary on it.